ABA​ supports​ the​ 11th​ Sea​ Festival​ in​ Kampot​ province​ to​ promote​ coastal​ tourism​

19/Dec/2024

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ABA​ Bank,​ the​ largest​ commercial​ bank​ in​ Cambodia​1 and​ active​ corporate​ citizen,​ proudly​ extended​ its​ commitment​ to​ promoting​ coastal​ tourism​ and​ raising​ awareness​ on​ sustainable​ development​ as​ the​ Gold​ Sponsor​ of​ the​ recent​ 11th​ Sea​ Festival​ in​ Kampot​ province.

Organized​ by​ the​ Ministry​ of​ Tourism,​ the​ event​ was​ held​ from​ 13-15​ Dec​ 2024​ and​ presided​ over​ by​ Samdech​ Thipadei​ Hun​ Manet,​ Prime​ Minister​ of​ Cambodia.​ The​ event​ was​ graced​ with​ the​ presence​ of​ H.E.​ Mao​ Thunin,​ Kampot​ Provincial​ Governor,​ H.E.​ Huot​ Hak,​ Minister​ of​ Tourism,​ relevant​ ministers,​ key​ stakeholders,​ and​ other​ distinguished​ guests.

Under​ the​ theme​ 'Celebrating​ the​ Heritage​ and​ Sustainability​ of​ Coastal​ Regions',​ the​ event​ hosted​ various​ cultural​ activities​ from​ traditional​ performances,​ firework​ shows,​ and​ multi-cultural​ musicals/dances​ to​ food​ and​ product​ exhibitions.

This​ annual​ lively​ event​ aimed​ to​ enhance​ the​ country's​ coastal​ tourism​ potential​ and​ promote​ local​ products,​ further​ contributing​ to​ social​ and​ economic​ growth.

ABA​ Bank​ also​ set​ up​ a​ booth​ at​ the​ Festival​ for​ Instant​ Account​ openings​ and​ conducted​ interactive​ games​ to​ win​ prizes,​ fostering​ financial​ inclusion​ and​ community​ engagement.

The​ Bank​ remains​ steadfast​ in​ supporting​ the​ Royal​ Government's​ initiatives​ to​ enhance​ environmental​ sustainability,​ tourism​ growth,​ and​ economic​ progress​ of​ the​ nation.

1ABA is Cambodia's largest commercial bank in terms of assets, deposits, loans, and profitability, according to the Annual Supervision Report 2021-2023 of the National Bank of Cambodia.