ABA​ joins​ SME​ Expo​ to​ present​ modern​ banking​ products

23/07/2019

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ABA​ Bank​ proudly​ became​ the​ Gold​ Sponsor​ of​ SME​ Expo​ Cambodia​ 2019​ to​ introduce​ its​ modern​ banking​ products​ to​ the​ visitors​ and​ other​ exhibitors.​ The​ event​ was​ held​ at​ AEON​ Mall​ Sen​ Sok​ on​ 20​ –​ 21​ July​ 2019.​

The​ SME​ Expo​ is​ the​ annual​ trade​ fair​ aiming​ at​ gathering​ small-​ and​ medium-size​ enterprises​ (SMEs),​ startups​ and​ franchisors​ to​ promote​ their​ products​ and​ services​ to​ both​ corporate​ clients​ and​ end-users.

During​ the​ two-day​ event,​ ABA’s​ specialized​ teams​ provided​ visitors​ with​ advice​ on​ financial​ solutions,​ account​ opening,​ and​ bank​ loans​ to​ expand​ their​ businesses.​ More​ than​ 100​ visitors​ of​ the​ expo​ wished​ to​ open​ their​ first​ ABA​ accounts​ during​ the​ event,​ and​ ABA​ Customer​ Acquisition​ Officers​ helped​ them​ to​ do​ so​ on​ the​ spot.​ In​ addition,​ two​ branch​ managers​ of​ the​ Bank​ conducted​ presentations​ on​ the​ event’s​ stage​ where​ they​ shared​ information​ on​ the​ trends​ in​ financial​ sector,​ especially​ on​ the​ advanced​ digital​ solutions.

In​ total,​ 45​ companies​ from​ various​ sectors​ participated​ in​ the​ two-day​ exhibition.​ The​ event​ also​ attracted​ approximately​ 5,000​ people​ from​ all​ walks​ of​ life.

Initiated​ in​ 2018,​ SME​ Expo​ seeks​ to​ bring​ Cambodian​ private​ sector​ to​ the​ next​ level​ through​ the​ market​ expansion​ for​ MSMEs,​ product​ branding,​ and​ the​ promotion​ of​ local​ products.​