ABA Bank unveils Cambodia's first artist-branded debit card with VannDa

ABA Bank, Cambodia's largest commercial bank¹ and the country's leading card issuer², proudly announces an exclusive collaboration with Cambodian music icon VannDa and global payments leader Visa to unveil the ABA VannDa Limited Edition Visa Debit Card.

This first-of-its-kind artist-branded debit card in the country empowers the new generation of Cambodians to make seamless international payments, all while carrying a symbol of pride in their wallets.

Co-designed with a talented Khmer artist, the limited-edition card features an ethnically inspired design that reflects both the creative spirit of VannDa and the forward-thinking energy of Cambodia's youth. The card also showcases ABA Bank's dedication to supporting Khmer artists and bringing their creativity to the forefront.

"The ABA VannDa Limited Edition Visa Card reflects our commitment to customer satisfaction while profoundly celebrating Khmer modern culture," stated Sanzhar Abdullayev, Chief Card and E-payment Officer at ABA Bank. "Collaborating with VannDa, who triumphantly put Cambodia on the international music stage at the 2024 Paris Olympics, truly encapsulates this vision. The ABA VannDa Visa Card will enable young Cambodians to transact effortlessly around the globe, carrying the icon they admire," added Abdullayev.

Designed for digitally savvy and globally connected youth, the card is ideal for international travel, online shopping, and everyday transactions. More than just a stylish collectible, this card is a functional and meaningful financial tool.

To celebrate the launch, ABA Bank will be offering exclusive benefits for the ABA VannDa Limited Edition Visa Debit Card holders, where they can stand a chance to win the official VannDa merchandise and gain access to exclusive experiences.

"This partnership with ABA Bank and Visa goes beyond branding – it feels deeply personal," shared VannDa at the launch. "It's about showing young Cambodians that we can dream big, go global, and still stay rooted in who we are. Whether you're studying abroad, shopping online, traveling, or chasing your goals, this card is a reminder that you carry your culture with you," he concluded.

Lisa Sargent, Visa Country Manager for Cambodia, commented on the occasion, "Visa is thrilled to partner with ABA Bank on this unique collaboration. The ABA VannDa Limited Edition Visa Card empowers Cambodians to embrace their cultural roots while engaging with the global community. It underscores Visa's commitment to celebrating Khmer culture, creativity, and community through meaningful and accessible payment solutions."

“On behalf of Baramey, we are immensely proud to celebrate the launch of the new VannDa ABA Visa Card. Across the world, many nations have honored cultural icons by featuring them on official cards, and it is a powerful symbol of progress to see a Cambodian artist now represented in this way and marks a significant milestone for our country's creative industry,” commented Laura Mam, CEO of Baramey Production.

The VannDa fans can order their Limited Edition Visa Card in just a few taps on ABA Mobile:

• Open the ABA Mobile app and tap Cards;
• Tap New Card at the bottom of the screen and choose VannDa Visa Card;
• Pick the preferred account and tap Order Now.

Be among the first to own this unique, limited-edition ABA VannDa Card, and carry a piece of cultural pride with you wherever you go!

Download the ABA Mobile app: https://aba.onelink.me/oRF8/ABAmobile

_{¹ ABA Bank is the largest commercial bank in Cambodia in terms of total assets, gross loans, customer deposits, and profitability based on the National Bank of Cambodia’s Annual Supervision Report 2021-2023.
² ABA Bank garners eight awards from VISA, solidifying its market leadership in Cambodia}