ABA sponsors $1,650,000 and becomes the exclusive bank of Cambodia SEA Games 2023
10/Jan/2023
ABA Bank, the largest commercial bank in Cambodia1, inked the Sponsorship Agreement with the Cambodia SEA Games Organizing Committee (CAMSOC) as the "Exclusive Bank Sponsor" and "Exclusive Cashless Payment Sponsor" of the 32nd Southeast Asia Games and the 12th ASEAN Para Games (SEA Games).
Under the Agreement, ABA Bank is committed to providing $1,500,000 of in-cash and in-kind sponsorship to support the Cambodian national team and the hosts and facilitate marketing campaigns aimed at promoting the Games spirit among ABA customers.
Another support of up to $150,000 will be used to match the donations for Team Cambodia made on the KhmerCare platform available at www.khmercare.com.
The signing ceremony was presided over by Askhat Azhikhanov, CEO of ABA Bank, H.E. Vath Chamroeun, Secretary-General of CAMSOC, Steven Path, CEO of Pathmazing Company that acts as a one window service to raise funds for the Games, and other distinguished guests at the National Olympic Committee of Cambodia.
Commenting on this milestone occasion, Askhat Azhikhanov said, "We are proud that Cambodia is finally hosting the SEA Games; it reflects Cambodia's steady development, economic growth, and political stability. As an active corporate citizen, ABA plays its role in the country's development. Supporting sports, including youth and disadvantaged people, is one of our core CSR commitments to the people. That is why sponsoring the historic SEA Games in Cambodia was a natural fit for ABA. Apart from our primary roles as Exclusive Bank and Exclusive Cashless Payment Sponsor, we will utilize our channels to promote the spirit of the Games and awareness to Cambodians before and during the Games."
In his remark, H.E. Vath Chamroeun welcomed the sponsorship from ABA Bank and expressed pride that companies from the private sector support such an important event for the country. "Today's signing is not about monetary support but about working together to boost the value of the event by facilitating the payment process of all delegates, participants, and visitors coming to this prestigious sports event," he mentioned.
"On behalf of CAMSOC, I thank ABA Bank for their contribution to the SEA Games and overall sports movement of Cambodia," he added.
The SEA Games 2023 will be the first-ever event held in Cambodia from 5-17 May, and the ASEAN Para Games will be held from June 3-9.
ABA Bank has continuously backed the sports sector in line with its corporate values. Specifically, the Bank sponsored the Cambodian Judo Federation, the national football team, and regularly supports the national tennis team.
1 ABA Bank is the largest commercial bank in Cambodia based on total assets, gross loans, customer deposits and profitability based on the National Bank of Cambodia’s Annual Supervision Report 2021.
